We are already seeing AI used to de-age actors (deepfakes) and generate background art. Soon, AI will write personalized entertainment content on the fly. Imagine a romance movie where the AI changes the protagonist's face to resemble your celebrity crush, or a mystery where the AI changes the killer based on who you think did it.
Short-form leverages the psychology of variable rewards. The "swipe up" gesture is frictionless; if you don't like a video in 2 seconds, you move on. This has led to a rapid increase in the pace of popular media editing. Jump cuts, text overlays, green screen effects, and sound bites are the new grammar of visual language. ALSScan.19.04.29.Dolly.Little.Rouse.BTS.XXX.108...
If short-form video is the present, spatial computing (Apple Vision Pro, Meta Quest) is the future. Popular media will no longer be a flat screen on your wall. It will surround you. Live sports will be viewed from the 50-yard line via 360-degree cameras. Concerts will be holographic experiences in your living room. We are already seeing AI used to de-age
franchises like Marvel, Star Wars, and Harry Potter thrive because they create universes large enough for fans to live inside. However, this deep engagement has a dark side. The same passion that drives box office records can also fuel toxicity. Short-form leverages the psychology of variable rewards
The "Algorithmic Aesthetic" rewards predictability. If the algorithm sees that viewers watch "wholesome baking videos," it will push that content, leading creators to produce more of the same. This creates a feedback loop where becomes homogenized.
We are already seeing AI used to de-age actors (deepfakes) and generate background art. Soon, AI will write personalized entertainment content on the fly. Imagine a romance movie where the AI changes the protagonist's face to resemble your celebrity crush, or a mystery where the AI changes the killer based on who you think did it.
Short-form leverages the psychology of variable rewards. The "swipe up" gesture is frictionless; if you don't like a video in 2 seconds, you move on. This has led to a rapid increase in the pace of popular media editing. Jump cuts, text overlays, green screen effects, and sound bites are the new grammar of visual language.
If short-form video is the present, spatial computing (Apple Vision Pro, Meta Quest) is the future. Popular media will no longer be a flat screen on your wall. It will surround you. Live sports will be viewed from the 50-yard line via 360-degree cameras. Concerts will be holographic experiences in your living room.
franchises like Marvel, Star Wars, and Harry Potter thrive because they create universes large enough for fans to live inside. However, this deep engagement has a dark side. The same passion that drives box office records can also fuel toxicity.
The "Algorithmic Aesthetic" rewards predictability. If the algorithm sees that viewers watch "wholesome baking videos," it will push that content, leading creators to produce more of the same. This creates a feedback loop where becomes homogenized.